Real estate excellence defines the mission goal of 18 year RE/MAX Associate Realtor, Laurel Shields. Licensed in 1998 and joining RE/MAX in 2000, Laurel is committed to going the extra mile in service to local sellers and buyers.
The desire for such a client centered service model was born out of past experience. This 11 year National Football League and corporate executive wife repeatedly found herself with a map (pre-GPS) and rental car keys in an attempt to secure housing, determine schools, and smooth the relocation challenges of a growing family. “Today, the logistics of personal relocation is relieved by resource searching via the internet; however, the emotional stress remains unchanged. I’ve not forgotten what it’s like to be in transition”, shares Laurel. “Coming alongside buyers and sellers at a time when they are in one of life’s biggest changepoints, and being a source of encouragement and professional real estate service, gives me great satisfaction.” For that personalized service, Laurel has many times been named a FIVE STAR: Best in Client SatisfactionSM real estate professional. Only 7% of San Diego County Realtors earn this award.
To aid her clients and improve her profession, Laurel has continually focused on implementing technology. She served as a beta tester for Winforms in the development of the California Association of Realtors online contracts and forms, and was also one of the first 500 nationwide Realtors to earn the ePro500 status. Recognizing the game changer that the internet would become in providing property information to the public, she focused on her home of Poway and secured the domain name of www.powayrealestate.com. Utilizing this dynamic marketing tool for the benefit of Poway sellers, Laurel is able to guarantee a wider marketing net will be cast for her sellers’ homes. 100% of her Poway listings have sold if not cancelled by sellers desiring to either rent or allow family to utilize the home. “With global buyers looking to purchase real estate served by our award winning Poway Unified School District, sellers will benefit from a marketing strategy specific to those areas”. For 4S and Westwood homes, Laurel implements the domain of www.92127homes.com. For Rancho Bernardo homes, sellers benefit from the use of www.92128homes.com. “The singular reason for the formation of this unique marketing system was to give an edge to my seller clients. As a benefit to buyer clients, home information is available free with no obligation. Anyone can go online and view active listings 24/7.”
Sellers and Buyers have different needs. It’s the job of a real estate professional to complete the necessary requirements of a sale or purchase, but the differentiating factor of service “Above the Crowd” is RE/MAX’s standard and Laurel’s goal.
To reach Laurel, call/text 858-735-2066, email at email@example.com or visit her website at www.powayrealestate.com.